FOCUS ON THE FAN
The fans are our reason for being as a Club and we do everything we can to maintain an emotional bond with them. The quality of the experience and service is a priority for us.
PEOPLE
The success of the Club depends on the people who make it up. We create a collaborative, diverse, inclusive work environment with development opportunities.
PRIDE OF BELONGING
We are proud of our history and understand that it is the foundation of our current and future successes. We evolve and progress from who we are as a Club.
COMMUNITY
We generate social value in our community. We make sure that our initiatives are environmentally sustainable and benefit all of its members.
EXCELLENCE AND WINNING ATTITUDE
We strive to achieve excellence in our sports and institutional work. Being a symbol of passion, dedication, competitiveness and a winning attitude is what drives the Club.
INNOVATION
We promote innovative ideas to improve the experience and satisfaction of our fans. We are an avant-garde Club in everything we do.
SELF-SUSTAINABILITY
We are committed to managing the Club's assets with integrity, responsibility, efficiency and ethics. We seek to generate income and be a self-sustaining Club.